
Based in Newmarket on Fergus, helping businesses in Ennis, Shannon and across County Clare get found in Google and AI-powered search.
✓ Based in Co. Clare ✓ Work directly with Niamh ✓ SEO + AI Search

Founder, Agile Digital Strategy
Senior SEO and digital strategy advice
20+ years commercial & marketing experience
Newmarket on Fergus, Co. Clare
SEO · PPC · AI Search
increase in hotel direct sales
increase in eCommerce sales
increase in European B2B leads
Agile Digital Strategy provides SEO services for businesses in Limerick City and across County Limerick. We help businesses improve Google rankings, increase local search visibility and generate more of the right enquiries from search.
And because search has changed, we don’t look at Google rankings in isolation. We also consider how your business is being understood and surfaced across Google’s AI results, ChatGPT and other AI-powered search platforms.
The objective isn’t simply more traffic. It’s better visibility with the people most likely to become customers.
Newmarket on Fergus, 30mins from Limerick city — not a generic national location page. We care about local businesses success.
Senior strategic input without junior account managers or unnecessary agency layers. Option to meet in person.
Enquiries, leads and sales matter more than reporting a collection of keyword positions. Niamh speaks your language.
Traditional search optimisation combined with visibility across emerging AI discovery. Rank on Google & AI searches.
Agile Digital Strategy is based just outside Newmarket on Fergus, Co. Clare, just under 30minutes to Limerick City.
That gives us something a national agency can’t manufacture on a location page: we actually know the area, the businesses operating here and the commercial realities of attracting customers in Clare and the wider Mid-West.
You won’t be passed between account managers and junior team members. Agile Digital Strategy is led by Niamh Hogan, and clients work directly with Niamh on their SEO strategy. That means fewer layers, clearer advice and decisions based on what is commercially useful for your business.
Rankings matter, but rankings alone don’t pay the bills. We look at:
Qualified website enquiries – Phone calls – Leads – Sales – Local visibility – Conversion rates – Cost per lead where SEO and Google Ads are working together
Traffic growth is useful only when it contributes to the business.
Traditional SEO remains important, but the search journey has changed. Customers can now discover businesses through Google Search, Google Maps, AI Overviews, ChatGPT, Copilot and other AI-powered tools. Our SEO approach considers both.
Sometimes SEO is the right investment. Sometimes Google Ads will produce results faster. Sometimes the real problem isn’t traffic at all — it’s the website, positioning or offer. We’ll tell you which we believe is the case rather than selling an SEO retainer simply because you asked about SEO.
Effective SEO combines technical improvements, content, local search optimisation, authority building, structured data and ongoing measurement.
The right mix depends on your business, your competition and what is currently stopping you from performing better.
Tell us what you want to be found for. We’ll start by establishing whether SEO is the right opportunity for your business.
No long sales presentation. The first question is whether SEO makes commercial sense.
SEO isn’t just one task. Good SEO combines technical improvements, content, local search optimisation, authority building and ongoing analysis.
The exact mix depends on your business, your competition and what is currently preventing you from performing better.
If you’re unsure why your website isn’t ranking, an SEO audit is often the best place to start.
We review the areas that are most likely to affect organic performance, including:
Technical SEO
Indexing and crawlability
Website structure
Page titles and headings
Existing content
Keyword targeting
Internal linking
Competitor visibility
Local SEO
Google Business Profile
Backlinks and authority
Conversion opportunities
AI search visibility
You’ll get a prioritised list of what actually needs fixing rather than a 100-page automated report filled with issues that may have little commercial impact.
Irish Hotel had an increase of 157% in direct sales through our SEO & PPC packages ensuring visibility.
eCommerce Client had a 300% increase in online sales (6 figures) on their eCommerce website through using SEO.
B2B Wholesaler in the UK increased their European sales leads by 250% & also increased their national verified sales leads in the UK by 500% with SEO.
How the process works from a high level.
Competition, current website condition, target markets, required content and implementation all influence cost.
A local Limerick business with local clients requires a very different programme from an exporter targeting Europe.
Our SEO approach works particularly well for established SMEs where search visibility can make a measurable contribution to enquiries or sales.
SEO, or search engine optimisation, is the process of improving your website and wider online presence so search engines can better understand your business and show it for relevant searches.
Effective SEO includes technical work, content, website structure, authority, local search optimisation and ongoing measurement.
Yes. Agile Digital Strategy works with businesses across Limerick City and County Limerick.
ADS is based in Newmarket on Fergus, within easy reach of Limerick and the wider Mid-West. Niamh can conduct meetings online via zoom or arrange a suitable time for in house meetings.
Yes. Local SEO can help businesses improve visibility across Google Search, Google Maps and location-based searches within Limerick.
This can include Google Business Profile optimisation, local service pages, business citations, review strategy, local links and structured business information.
Yes. We work with businesses across Limerick, including Castletroy, Raheen, Dooradoyle and areas in county Limerick such as Newcastle West and Grange.
The strategy depends on whether you are targeting local customers or competing nationally and internationally.
There is no universal timeframe. Some local SEO improvements can generate progress relatively quickly.
Competitive organic rankings usually require several months of consistent work.
Your starting position, website, market and competitors all influence the timeframe.
No reputable SEO consultant can guarantee a particular organic ranking. Google controls its own search results and changes them continuously.
We can identify what is preventing your website from competing effectively, improve the signals Google uses to understand it and measure whether rankings, visibility and enquiries improve.
Yes, but search behaviour is evolving. People still use Google extensively when looking for local services, suppliers and businesses.
At the same time, some research and discovery now happens through AI Overviews, ChatGPT and other AI tools.
Businesses therefore need to think about both traditional search visibility and how clearly their expertise and services are represented across the wider web.
There is no submission process that guarantees inclusion in ChatGPT or another AI answer.
However, we can improve the signals that help AI platforms understand a business.
These include:
For most businesses serving local customers, a properly managed Google Business Profile is extremely important.
It helps Google understand your location, services, opening information and business details and gives customers another route to contact you through Search and Maps.
No. We work with companies throughout Limerick, Clare and the wider Mid-West, as well as businesses across Ireland & UK and Irish companies targeting the UK and European markets.
Yes. As Agile Digital Strategy is based close to Limerick, face-to-face meetings can be arranged where useful.
Most ongoing meetings can also be handled efficiently online.
The cost of SEO depends on:
A small local service business targeting Limerick City has very different requirements from a manufacturer in Raheen targeting customers throughout Europe.
We don’t believe in forcing every business into the same SEO package.
We’ll first look at your current situation and tell you what level of SEO work we believe is justified.
And if we believe your budget would deliver a better return through Google Ads, an SEO audit or another approach, we’ll tell you.
Tell us what your business does, where you want to generate customers and what you’d like to be found for. We’ll start by looking at whether SEO is the right call.
We can arrange a quick zoom to see if SEO is right for your business and can follow up with a face to face meeting/zoom, which ever suits you best.
Looking to help grow your business online?
Feel free to contact us, and we will be more than happy to answer all of your questions.
15-Minute Discovery Zoom Call with Niamh.
Let’s discuss your business goals and explore whether Agile Digital Strategy is the right partner to help you grow.
This call is intended for business owners and decision-makers who are considering working with Agile Digital Strategy.