Google Adwords and PPC Pay Per Click Advertising. Campaigns are very effective means of advertising for businesses today. Essentially, PPC is how you drive traffic to your website through paying a publisher when the ad is clicked. It is a form of online advertising which shows your website advertisement at the top of the search engine.
To put it simply – when a user enters a search term into google, SEO will help your website to appear higher up on the results page list. The higher up your website is on the search engine, the more likely it is that people will click to view your website.
PPC keywords are single words or short phrases that represent the search queries that people use in a search engine. We will use them to guide content creation and to optimise your webpages as part of your PPC strategy.
As a Marketing Company, we often hear our clients ask if they should use SEO or would PPC (Pay Per Click) advertising would be better. Although both have their benefits, we believe that SEO has greater long term benefits than PPC.
Contact us about packages that can combine SEO & PPC.
PPC Marketing may sound attractive at first – after all it is the fastest way to get to the number one spot on Google. However, you are paying for this privilege and it is only temporary. To maintain this position on the SERP, it can become quite expensive and it is often not the best choice for businesses with a smaller budget.
PPC Marketing is useful when you are launching a new product or service. This enables you to get a quick return, but is costly to maintain in the longer term.
SEO helps you to grow your business organically. PPC is a temporary position, but SEO will maintain a position in search engine rankings.
ADS offers competitive packages regarding both SEO and PPC Adwords management.
Please let us know if you wish us to quote for both.
Local SEO is a search engine optimization (SEO) strategy that helps your business be more visible in local search results on Google.
Google ranks companies that are physically close to the searchers known location higher on its results page than other competitors.
Therefore, Any business that has a physical location or serves a geographic area can benefit from local SEO.
Get in Touch with us to find out more about our SEO Packages and to see which best suits your business.